Privacy policy

Last updated: 11 November 2026

This privacy policy explains how UAB Ritamum Pharma, operating the LiquiNutra private label brand and this website, collects and uses personal data. We process personal data in line with the EU General Data Protection Regulation (GDPR) and, for visitors from the United Kingdom, the UK GDPR.

1. Who we are

UAB Ritamum Pharma
Company code 304451021, VAT number LT100010756310
Buivydiškių g. 10, Vilnius, Lithuania
Email: info@liquinutra.com · WhatsApp: +370 672 53167

UAB Ritamum Pharma is the data controller for the personal data described in this policy.

2. What data we collect

• Enquiry and quote data – name, business email, company, phone or WhatsApp number, country, type of business, the formats and formulas you are interested in, estimated quantities, planned launch date and your message.
• Communication data – emails, WhatsApp messages and notes from calls with you or your colleagues.
• Business relationship data – data needed to prepare offers, samples, orders, invoices and deliveries.
• Technical data – IP address, browser and device information and pages visited, collected through cookies and similar technologies (see section 8).

Our website is intended for businesses. We do not sell products to consumers through this website and we do not knowingly collect data about children.

3. Why we use your data and on what legal basis

• To answer your enquiry and prepare an offer – steps taken at your request before entering into a contract (Art. 6(1)(b) GDPR).
• To perform a contract – development, production, delivery, documentation and invoicing of your products (Art. 6(1)(b) GDPR).
• To keep in touch with business contacts – follow-ups about your project and relevant information about our services (our legitimate interest, Art. 6(1)(f) GDPR). You can object at any time.
• To meet legal obligations – accounting, tax and food safety record keeping (Art. 6(1)(c) GDPR).
• Analytics and advertising cookies – only with your consent (Art. 6(1)(a) GDPR).

4. Who receives your data

We do not sell personal data. We share it only with service providers who help us run our business, under data processing agreements:

• website hosting and forms (Shopify);
• email, messaging and IT service providers;
• accounting service providers;
• courier and logistics companies, when we ship samples or orders;
• public authorities, when the law requires it.

5. Transfers outside the EEA

Some service providers may process data outside the European Economic Area, for example in Canada, the United Kingdom or the United States. In such cases we rely on an adequacy decision of the European Commission or on the Standard Contractual Clauses approved by the European Commission.

6. How long we keep your data

• Enquiries that do not lead to an order – up to 3 years after our last contact.
• Contracts, orders and invoices – for the period required by Lithuanian accounting and tax law (generally 10 years).
• Production and batch records – for the period required by food safety rules.

7. Your rights

You have the right to access your data, to have it corrected or erased, to restrict or object to its processing, to data portability and to withdraw your consent at any time. To use these rights, write to info@liquinutra.com. We reply within one month.

You also have the right to lodge a complaint with the State Data Protection Inspectorate of Lithuania (Valstybinė duomenų apsaugos inspekcija, L. Sapiegos g. 17, Vilnius, www.vdai.lrv.lt) or with the data protection authority in your country – in the United Kingdom, the Information Commissioner's Office (ico.org.uk).

8. Cookies

Our website uses:

• Necessary cookies – needed for the website to work, for example to remember the formulas in your quote list and to protect forms against spam. They do not require consent.
• Analytics and marketing cookies – used only if you accept them in the cookie banner, to understand how visitors use the website and to measure our advertising.

You can change your choice at any time in the cookie banner or in your browser settings.

9. Security

We use appropriate technical and organisational measures to protect personal data, including encrypted connections (HTTPS), access controls and trusted service providers.

10. Changes to this policy

We may update this policy from time to time. The current version is always available on this page, with the date of the last update.